Indie Agency Periscope Wins a Review to Promote Khloe Kardashian’s Favorite Bottled Water Brand

Up-and-coming bottled water brand Essentia has signed Periscope as its first creative agency of record after a competitive review. As consumers continue to move away from soda, beverage giants PepsiCo and Coca-Cola have been devoting more ad dollars to brands like Poland Spring, Fiji and Lifewtr–and Essentia looks to expand its marketing efforts in turn….
Source: All Twitter